04
Robbox
Redesign
Overview:
While working as a UI/UX intern for Evolve X, I was assigned to redesign the website for Robbox Tools, a tech company specializing in equipment for trades workers. This high-fidelity mockup aimed to enhance user interaction with the products, improve navigation, and ensure a seamless experience across all devices. The project focused on creating an engaging and dynamic user interface that aligned with Robbox’s innovative product offerings.
Role:
UX Researcher, UI Designer
ToolKit:
Figma, Adobe CC
Client:
Robbox
Overview
Introduction
- Defining The Problem
Robbox Tools’ existing website lacked an engaging and user-friendly experience, making it difficult for customers to interact with products, find information, and navigate efficiently. The main challenges identified were:
- Outdated Product Presentation:The static images of the tools did not showcase their features effectively, resulting in reduced engagement.
- Complex Navigation:Users found it difficult to find the products and information they needed due to the cluttered and confusing navigation structure.
- Inconsistent User Experience Across Devices: The website wasn’t optimized for mobile users, leading to a disjointed experience when accessing the site on different devices.
- The Goal
To address these issues, the primary goals of the redesign were:
- Improve Product Presentation: Develop an interactive product showcase using 3D models to give users a more immersive experience and enhance product engagement.
- Streamline Navigation: Redesign the navigation system to be intuitive and user-friendly, helping customers find information quickly and efficiently.
- Ensure Responsive Design: Create a seamless user experience across all devices, from desktop to mobile, ensuring consistency in both design and functionality.
UI Design
Final Website Design
- Homepage
Featured a live video section which features different Robbox tool , followed by there main product and quick links to services.
- Key Features
- Interactive Product Showcase:Users can explore 3D models of tools, providing a dynamic and engaging experience that enhances product exploration.
- Streamlined Navigation System:The redesigned navigation was focused on ease of use, allowing users to find information quickly and efficiently without unnecessary clicks.
- Responsive Design:The website adapts seamlessly to any device, ensuring a smooth and consistent user experience whether on desktop or mobile.
- High Fidelity Mockup
In the final stage, I developed high-fidelity mockups that brought the app's design to life. These screens showcased key features such as the custom dish builder, delivery tracking, and checkout process, all designed to provide a smooth and engaging user experience.
Reflection
This project was a significant opportunity to push the boundaries of web design, blending minimalistic aesthetics with cutting-edge technology. By focusing on a user-first approach and integrating modern design trends, I was able to elevate the Robbox brand to new heights. The process reinforced the importance of collaboration and adaptability in achieving a successful redesign, and it taught me the value of designing with scalability and responsiveness in mind.
